The problem
Shoppers increasingly want proof, not promises, about where products come from and whether they are made responsibly. Brands face growing pressure to put real corporate social responsibility behind their labels, but there has been no simple infrastructure to measure it, communicate it, or show a return on it, so many never fully commit.
What we did
EcoBusiness Framework gave fashion brands an easy way to prove environmental sustainability, product safety, and compliance. A simple online audit scored each product across categories like ethical origins, waste management, and sustainability profile to produce an overall EcoBusiness Rating, which shoppers could see at the point of decision. We helped build the platform and the rating system behind it.
The outcome
A practical way to turn sustainability claims into a verifiable rating that shoppers can trust. The venture has since exited.